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Feb 6, 2026 25 min

Josh Stauffer, CEO, Blue Flame Thinking

from The Think Small Podcast

In this episode of the Think Small Podcast, we sit down with Josh Stauffer, CEO and fourth owner of Blue Flame Thinking, as he reflects on leading a 60-year-old B2B marketing agency through digital transformation, ownership, and growth. Josh shares his unconventional path from art school to software engineering to agency leadership, unpacks what it really means to run a people-first business, and explains how ethical, value-driven marketing builds decades-long client relationships in highly technical industries. It’s an honest conversation about ownership pressure, culture by design, and why doing the right thing is still the best business strategy. Connect: Website: https://blueflamethinking.com/ LinkedIn: https://www.linkedin.com/company/blue-flame-thinking/

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Josh Stauffer, CEO, Blue Flame Thinking

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