Journey to $80 Million: Crystal Etienne’s Ruby Love Adventure [Ep.14]

Wonder what it takes to build an $80M company from scratch? Join Victoria Jenn in this inspiring episode with Crystal Etienne, the CEO and founder of Ruby Love. Crystal shares her journey and lessons learned from corporate to entrepreneur and how she built an empire with her hubby. In this episode, Victoria Jenn and Crystal Etienne discuss:  How Crystal started her business as a side hustle and what led her to finally leave her corporate job The unique challenges of navigating the business world as a woman of color and how she secured a $15 million investment.  Building a successful business alongside a spouse, and the importance of respect and communication in such partnerships.  The misconceptions about entrepreneurs and the reality of managing business growth and investor expectations.  The personal and professional growth Crystal experienced through her entrepreneurial journey, and the impact of her work in the feminine care industry. Crystal Etienne's story is a testament to resilience, innovation, and the power of addressing unmet needs in the market. Her experiences provide invaluable insights for anyone interested in entrepreneurship, business growth, and the dynamics of working with significant financial backing. About Crystal Etienne: Crystal Etienne is the founder of Ruby Love and co-owner of Cage Co, an investment firm she runs with her husband, Gene Etienne. Cage Co, which stands for Crystal and Gene Etienne, primarily invests in black women entrepreneurs, offering what Crystal describes as "soil funding," ranging from $1,000 to $25,000. This initiative aims to support businesses in their earliest stages, particularly for those without access to traditional friends and family funding. In addition, Crystal established Black Women Conversations, a project inspired by Cage Co, where she invites around 30 self-made women of various professional levels to her home. Follow Crystal Etienne:  ⁠https://www.instagram.com/iamcrystaletienne/  ⁠ ⁠https://www.cajeandco.com/⁠ ⁠https://www.rubylove.com/⁠ Resources: [Free Training] 3 Secrets to Make the Transition From Corporate to Entrepreneur - ⁠www.victoriajenn.com/training⁠ Work with Victoria Jenn - ⁠www.victoriajenn.com⁠ More About Banking on Cultura: Download Transcripts - ⁠www.bankingonculturamedia.com⁠ Watch Videos - ⁠https://www.youtube.com/@BankingOnCultura⁠ NOTE: I’m a Brand Ambassador and affiliate for certain businesses, products and services that I believe in. I may have referenced these and included links in this video, description or someplace else at this site. I hope you find the resources helpful. Copyright, Liability Waiver and Disclaimers. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, except as permitted under the United States Copyright Act, and/or without the prior express written permission of VJR Enterprises, LLC, Disclaimer of Warranty: While all persons associated directly or indirectly with this site and video use their best efforts in preparing the content, there is no express or implied representations or warranty with respect to the accuracy or completeness of the content of the videos, including any content, links or resources shared, including those by third parties. Furthermore, all parties specifically disclaim any and all express or implied warranties of merchantability or fitness for a particular purpose. The advice and strategies contained herein may not be suitable for your situation. No legal or investment advice is being given herein. No liability or damages shall take place because of this video and/or content.