Joy and Authenticity in Branding with JJ Nelson of Bergmeyer

JJ Nelson, Director of Communications at Bergmeyer, joins us to discuss the power of joy in branding, the importance of authenticity, and how Bergmeyer stands out in the design world. He also shares insights on navigating economic shifts, adapting during COVID-19, and his work with SpeakOUT Boston in amplifying LGBTQ+ voices.Key Takeaways:- The importance of joy- Authenticity in branding- How Speak Out Boston empowers LGBTQ+ voicesEpisode Timeline:1:00 The important role that joy plays in JJ's life3:30 How JJ refills his joy bucket5:10 JJ's previous career in casting7:00 Self-awareness is the key to acting9:30 Brands need to be self-aware10:00 How does Bergmeyer set itself apart in the design space?12:30 The importance of culture at Bergmeyer13:30 How is Bergmeyer navigating the current economy?15:30 How did Bergmeyer make it through COVID-19?20:30 The weird way COVID unleased creativity21:30 The current state of the LGBTQ movementThis episode’s guest:• JJ Nelson on LinkedIn• JJ on Instagram• Bergmeyer's websiteSubscribe and leave a 5-star review: https://pod.link/1496390646Contact Us!•            Join the conversation by leaving a comment!•            Follow us on Facebook, Twitter, Instagram, and LinkedIn!Thanks for listening! Hosted on Acast. See acast.com/privacy for more information.