JTBD Interviewstruktur

Jobs to Be Done Interview Teil 2/3  Aufbau, Struktur und Werkzeuge für Kundeninterviews in Innovationsprojekten  Kunden und Anwender sind Träger des relevantesten Wissens, welches für Innovationen Erfolgsentscheidend ist. Sie sind die wichtigsten Entscheider über Markterfolg oder Marktmisserfolg von Produkten, Services und Lösungen. Problematisch ist jedoch: Kunden können dieses Wissen nicht so benennen, das Innovatoren es direkt nutzen könnten. Strukturierte Jobs to be Done Interviews helfen dabei, dieses Wissen zu identifizieren und nutzbar zu machen. In dieser Episode geht es um den strukturellen Aufbau von Jobs to be Done Interviews. Ausserdem besprechen wir hier die Werkzeuge, die wir selbst nutzen um Jobs to Be Done Kundeninterviews zu führen.  Alle Episodenlinks: Jobs to Be Done Jumpstarts 2019: Neue Termine!  Weitere Episoden zu Jobs to Be Done  I+U Episode 003 Jobs to Be Done Theorie I+U Episode 004 Jobs to Be Done Praxis I+U Episode 016 JTBD + Outcome Driven Innovation I+U Episode 023 JTBD Interviews Teil 1von 3 Das Jobs to Be Done Meetup Triff dich mit uns zum Austausch und praktische Übungen - Jeden 2. Montag im Monat beim JTBD Meetu  Protokollsheet für JTBD Folge direkt herunterladen

What this episode covers

Jobs to Be Done Interview Teil 2/3 Aufbau, Struktur und Werkzeuge für Kundeninterviews in Innovationsprojekten Kunden und Anwender sind Träger des relevantesten Wissens, welches für Innovationen Erfolgsentscheidend ist. Sie sind die wichtigsten Entscheider über Markterfolg oder Marktmisserfolg von Produkten, Services und Lösungen. Problematisch ist jedoch: Kunden können dieses Wissen nicht so benennen, das Innovatoren es direkt nutzen könnten. Strukturierte Jobs to be Done Interviews helfen dabei, dieses Wissen zu identifizieren und nutzbar zu machen. In dieser Episode geht es um den strukturellen Aufbau von Jobs to be Done Interviews. Ausserdem besprechen wir hier die Werkzeuge, die wir selbst nutzen um Jobs to Be Done Kundeninterviews zu führen. Alle Episodenlinks: Jobs to Be Done Jumpstarts 2019: Neue Termine! Weitere Episoden zu Jobs to Be Done I+U Episode 003 Jobs to Be Done Theorie I+U Episode 004 Jobs to Be Done Praxis I+U Episode 016 JTBD + Outcome Driven Innovation I+U Episode 023 JTBD Interviews Teil 1von 3 Das Jobs to Be Done Meetup Triff dich mit uns zum Austausch und praktische Übungen - Jeden 2. Montag im Monat beim JTBD Meetu Protokollsheet für JTBD Folge direkt herunterladen

NOW PLAYING

0:00 59:13

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

You Are Taking Olive Oil Wrong - The Five Mistakes That Keep You Insulin Resistant and How the Right Oil Can Lower Your Diabetes Risk by 22% With Ben Azadi | #1334

Jun 16, 2026 ·23m

I Am 41 Years Old and I Feel Younger Than I Did at 25: The 5 Movements Behind Reversing Accelerated Aging at the Cellular Level With Ben Azadi | #1333

Jun 15, 2026 ·23m

A 2026 Randomized Controlled Trial Found People Reduced Microplastic Chemicals in Their Bodies by Up to 60 Percent in Just Seven Days: The Exact Protocol With Ben Azadi | #1332

Jun 14, 2026 ·26m

I Quit Sugar for 14 Days and By Day 5 My Face, Skin, and Teeth Had Already Changed: The Full Day-by-Day Transformation With Ben Azadi | #1331

Jun 13, 2026 ·21m

U.S. Soccer CEO: The unseen stakes of this World Cup

Jun 12, 2026 ·24m

Your Belly Fat Is Alive and Sending Inflammatory Signals Straight to Your Brain -How Visceral Fat Hijacks Your Cravings, Mood, and Memory With Ben Azadi | #1330

Jun 11, 2026 ·23m

Similar Podcasts

PodQuesting Dwight J Randolph- WolfShield Media PodQuesting: -By WolfShield Media and Dwight J RandolphJoin us on an exciting journey to master the world of fiction podcasting! At PodQuesting, we document our quest to improve and innovate, sharing valuable insights, strategies, and behind-the-scenes tips along the way. Whether you're an experienced podcaster or just starting your first show, our podcast is your go-to resource for everything podcasting.Discover practical advice, creative techniques, and lessons from our own experiences as we explore the ever-evolving podcasting landscape. Ready to level up your skills and embark on this adventure with us? Tune in and join the quest!Have questions or feedback? Reach out to us at [email protected] and visit our website:WolfShield.Media UPGRADE TIMAYA Timaya's "Upgrade" album, released in 2012, features 14 tracks with notable hits like:- *Sexy Ladies*- *Bum Bum*- *Malonogede* (feat. Terry G)- *Good Life* (feat. Vector)- *All The Way Remix* (feat. Attitude) MindHack Cody McLain What happens when you give an overthinking entrepreneur a microphone, a curiosity obsession, and access to the sharpest minds on the planet? You get MindHack - the podcast for founders, builders, and high-performers who want to upgrade their brain like they upgrade their software. Each week, Cody McLain (entrepreneur since 15, burnout survivor, and productivity nerd) sits down with scientists, psychologists, and successful entrepreneurs to reverse-engineer how extraordinary people think, feel, and execute. We unpack the mental models, weird routines, emotional rewiring, and psychology-backed strategies that actually work—so you can build your business without losing your mind. 🎯 Think: startup grit meets cognitive science. 🎙️ Guests include bestselling authors, startup OGs, and unreasonably curious humans. 🔥 Warning: listening may result in existential clarity, better habits, and fewer panic Googles Upgrade Relay Upgrade looks at how technology shapes our lives, from the devices in our hands and pockets to the streaming services that keep us entertained. Hosted by Jason Snell and Myke Hurley.

Frequently Asked Questions

How long is this episode of Innovate+Upgrade?

This episode is 59 minutes long.

When was this Innovate+Upgrade episode published?

This episode was published on January 6, 2019.

What is this episode about?

Can I download this Innovate+Upgrade episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.

URL copied to clipboard!