Judith Rodin on Making Money Moral

The following is a conversation between Judith Rodin, Co-author of Making Money Moral: How a New Wave of Visionaries is Linking Purpose and Profit, and Denver Frederick, the Host of The Business of Giving. Impact investing has been around for nearly 15 years now, but how and where did that term get hatched? The answer would be at the Rockefeller Foundation Bellagio Center back in 2007. And the woman at the founding, who has led and transformed two global institutions as the president of the University of Pennsylvania and the aforementioned Rockefeller Foundation is with us now. She is Dr. Judith Rodin, who has co-authored a wonderful new book on impact and sustainable investing and the revolution titled Making Money Moral: How a New Wave of Visionaries is Linking Purpose and Profit.