EPISODE · May 16, 2024 · 11 MIN
Julie Nollet, Chief Marketing Officer at Hennessy (LVMH)
from Wharton Marketing Matters
Wharton's Barbara Kahn and Dr. Americus Reed speak with Julie Nollet, Chief Marketing Officer at Hennessy (LVMH) about the history of the Hennessy brand, preserving the legacy of the brand while keeping the brand on trend, their latest ad campaign for using Hennessy as an ingredient for cocktails, and more. Hosted on Acast. See acast.com/privacy for more information.
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Julie Nollet, Chief Marketing Officer at Hennessy (LVMH)
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