June 29, 2007: A Phone That Killed Several Industries at Once

On June 29, 2007, Apple released the first iPhone to people who had been camping outside stores for days.Nokia controlled 51 percent of the global phone market. BlackBerry's co-CEO said it would be fine. Microsoft's CEO said it had no chance. Within five years all three were in serious trouble. The iPhone didn't just create a new product category. It made the preconditions for several existing industries obsolete, one quiet Saturday morning at a time.From bsnsHistory, the daily podcast about the moments when business quietly reshaped the world.Written and hosted by Ron Trucks. Research and editing by Rodney Russ. Sound design by Angela Cahoy. Music by Cody Martin and Soundstripe.For more daily business stories, visit www.bsnsDAILYpodcasts.com