EPISODE · Mar 20, 2022 · 49 MIN
Just Add Water: The Single Use Ain't Sexy Story | #171
from Add To Cart: Australia’s eCommerce Show · host Nathan Bush
In this episode of Add To Cart, we are joined by Josh Howard, Founder of Single Use Ain’t Sexy, yes that’s the brand name, Single Use Ain’t Sexy. He has come up with a unique product which is a massive hack to save time, save money and hopefully save the planet! He calls it the Berocca for hand soap - and it’s got nothing to do with consuming it when you’re hungover, I’ll leave him to explain. In this chat we cover so much ground. From how Single Use Ain’t Sexy’s impact is made not only by reducing over 100,000 plastic bottles from circulation, but also by removing water from the supply chain. We also discuss how it took 93 discussions with suppliers before he cracked the formula, how Josh raised their initial funding from their own supporters and why he thinks Australians are a bit sick of subscriptions! Links from the episode:Single Use Ain’t SexyFlora & Fauna Who Gives A CrapThankyouMemo BottleThe Great WrapL’OrealSignet and Paperlust (sponsored)Shopify Plus and Mustard Made (sponsored)Questions answered:What are your tips for making a sustainable product successful?How is your fulfilment organised?How will you be expanding your range in the future?SignetShopify PlusAbout your co-host: Josh Howard from Single Use Ain’t SexyJosh Howard is the CEO & Founder of viral sustainability brand Single Use Ain’t Sexy. His range of revolutionary Aussie-first dissolvable ‘just add water’ hand soap tablets (just like berocca) & reusable glass soap bottles have already saved tens of thousands of single-use plastic soap bottles from landfill. Named by The Age & The Sydney Morning Herald as “The brand turbo-charging Australia’s sustainability movement”, Josh’s business has won two Good Design Awards and been featured in Broadsheet, The AFR, The Australian, Time Out, Channel 7, Yahoo News, The Herald Sun, The Design Files and E News. Josh is also a keynote speaker, former lawyer & New York-based advertising executive. You can contact Josh at LinkedInThanks to our sponsors, Shopify and Klaviyo, for bringing you the show.Sponsor Add To Cart: https://addtocart.com.au/sponsor/<Subscribe to the Add To Cart newsletter SMS us to Suggest a Guest Connect with Nathan Bush Join the Add To Cart Community
What this episode covers
In this episode of Add To Cart, we are joined by Josh Howard, Founder of Single Use Ain’t Sexy, yes that’s the brand name, Single Use Ain’t Sexy. He has come up with a unique product which is a massive hack to save time, save money and hopefully save the planet! He calls it the Berocca for hand soap - and it’s got nothing to do with consuming it when you’re hungover, I’ll leave him to explain. In this chat we cover so much ground. From how Single Use Ain’t Sexy’s impact is made not only by re...
NOW PLAYING
Just Add Water: The Single Use Ain't Sexy Story | #171
No transcript for this episode yet
Similar Episodes
Dec 5, 2025 ·50m
Oct 9, 2025 ·33m
Oct 3, 2025 ·40m
Sep 11, 2025 ·31m
Aug 27, 2025 ·39m
Aug 18, 2025 ·54m