Just Following Up

Ring Ring! Is anyone there? After George Floyd’s death in 2020, companies across the US were called upon to acknowledge the ways they were discriminatory and inequitable towards Black people. In response, they vowed to create space for Black voices, support Black content, and put Black people in positions of power. Black projects were greenlit and Black creators were asked to pitch their ideas. The “Black jobs” were on fire! Until it wasn’t a priority anymore. The phones stopped ringing. Today we talk about the wave that subsided and meet with PR expert Ekaette Kern to hear her story of how she navigated the promises of corporate America that many now see as a grand facade. Learn about your ad choices: dovetail.prx.org/ad-choices