Just say OWM: Older Women Markets are underserved, overlooked and brimming with opportunity for entrepreneurs

The Olsen Twins, who know a thing or two about marketing and money, just launched a fashion line for older women. Take the hint: Four out of 10 of the nation's top 3 million wealth holders are now women, says the IRS. More than a third (35%) of those women are age 50 to 65. With State Certified Business Advisor Freda L. Thomas and celebrity stylist Nancy Beltrandi.