Как продвигать мероприятия и почему фестивали всем надоели

Татьяна Пантелеева, соосновательница агентства Doing Great, которое специализируется на продвижении мероприятий (Alfa Future People, Stereo Leto, концерты Дженифер Лопез, Сплин, БГ, СПБч, Монеточки и других), рассказала о том, как зарабатывать на событиях, что такое токсичные мероприятия, каков цикл жизни фестивалей, зачем нужны стратегия продвижения, о новых форматах и о том, зачем нужно было открывать лапшичную «Дошик» и бесплатно помогать благотворительным мероприятиям. Монтаж и запись: Ярослав Ченских. Режессура и мудрые советы: Владимир Тихомиров. Голос сносок: Никита Лихачев. Студия записи: Глаголев FM.

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Как продвигать мероприятия и почему фестивали всем надоели

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