Karen McGrane: Pioneering content strategy and UX

from Content Strategy Insights · host Larry Swanson

The web has changed a lot over the past 25 years. Or maybe it hasn't. Enterprise content architectures are maturing and finally beginning to separate content from its presentation. But old-fashioned artifacts like PDF files still abound, and authors still expect WYSIWYG editing experiences. And when Karen McGrane reflects on her work 25 years ago at Razorfish she's struck by how the team structures and business practices they adopted there are still relevant today. https://ellessmedia.com/csi/karen-mcgrane/

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This episode was published on July 11, 2023.

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