Karl Gerth, “Unending Capitalism: How Consumerism Negated China’s Communist Revolution” (Cambridge UP, 2020)

Karl Gerth’s new book, Unending Capitalism: How Consumerism Negated China’s Communist Revolution (Cambridge University Press, 2020) details how the state created brands, promoted and advertised particular products, set up department stores, and facilitated the promotion of certain luxury consumer products (notably wristwatches, bicycles, and sewing machines)—all in the Mao era. Though... Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/chinese-studies