Karl Stefanovic’s Podcast Playbook | Adelaide News episode artwork

EPISODE · Jul 6, 2026 · 1 MIN

Karl Stefanovic’s Podcast Playbook | Adelaide News

from Adelaide News Today | 2 Min News | The Daily News Now!

Karl Stefanovic’s exit from Nine signals a bold pivot toward building his own media empire, tapping into the booming podcast scene—especially among young men and blue-collar listeners. But the real challenge? The audience for hyper-partisan content is smaller than it seems. While Joe Rogan dominates with broad appeal, right-wing figures like Tucker Carlson struggle to convert views into paying subscribers, especially in Australia, where top podcasts like Hamish and Andy barely crack 600,000 monthly listeners. With sponsors chasing reach over resonance, and young men here less drawn to right-wing politics, the path to a media empire built on niche outrage may be harder than it looks. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/aff72e848cae8345

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Karl Stefanovic’s Podcast Playbook | Adelaide News

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