Kat O’Leary | Founder, Knockout Creative | Social Strategy & Management Professor episode artwork

EPISODE · Jun 4, 2026 · 59 MIN

Kat O’Leary | Founder, Knockout Creative | Social Strategy & Management Professor

from The Wider Lens: Powered by Focus on Women · host Traci Terrick

Kat O’Leary works with brands and executives on social media strategy and execution, primarily using thought leadership to drive growth.She is the founder of Knockout Creative and currently serves as a Professor of Social Strategy & Management. Prior to founding her company, Kat spent five years on the social media team at McKinsey, ultimately serving as Head of Social Media Strategy. She later became a VP at Scale, where she managed social accounts for large global organizations across industries and advised C-suite executives on strategic social media initiatives.Kat holds an MBA from the Tuck School of Business at Dartmouth and a BA from the University of Notre Dame.Website: Knockout CreativeInstagram: @katolearyInstagram: @knockoutcreative.comSupport the showIf you would like to get involved with The Wider Lens, you can review sponsorship and contribution options here, as well as become a member here.Remember to stay safe and keep your creative juices flowing!---Tech/Project Management Tools (*these are affiliate links)Buzzsprout*Airtable*17hats*ZoomPodcast Mic*

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Kat O’Leary works with brands and executives on social media strategy and execution, primarily using thought leadership to drive growth. She is the founder of Knockout Creative and currently serves as a Professor of Social Strategy & Management. Prior to founding her company, Kat spent five years on the social media team at McKinsey, ultimately serving as Head of Social Media Strategy. She later became a VP at Scale, where she managed social accounts for large global organizations a...

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Kat O’Leary | Founder, Knockout Creative | Social Strategy & Management Professor

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