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EPISODE · Jun 16, 2016 · 18 MIN

Katharine Mobley: Social Selling and ABM

from B2B Nation · host B2B Nation

Katharine Mobley is the CMO at WeCareCARD and a digital Storyteller for the Huffington Post. She shares her thoughts on the difference between B2B and B2C social selling, the benefits of social selling for ABM, and her panel on women in technology at FlipMyFunnel. You can read some of her posts below: http://blog.creationagency.com/22-the-disruption-of-women-in-technology/ http://www.huffingtonpost.com/katharine-mobley/a-business-case-for-fixin_b_9760766.html

Episode metadata supplied by the publisher feed · Published Jun 16, 2016

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