EPISODE · Jun 6, 2024 · 24 MIN
Kathleen Braine, CMO, Head of Marketing at 818 Spirits
from Wharton Marketing Matters
Wharton's Barbara Kahn and Dr. Americus Reed speak with Kathleen Braine, CMO, Head of Marketing at 818 Spirits (owned by Kendall Jenner) about her background, the surge in tequila popularity during the pandemic, Kendall Jenner's involvement and interest in creating the brand, brand collaborations, and more. Hosted on Acast. See acast.com/privacy for more information.
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Kathleen Braine, CMO, Head of Marketing at 818 Spirits
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