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Katy Milkman: “Here’s how to make exercise fun” episode artwork

Aug 10, 2026 24 min

Katy Milkman: “Here’s how to make exercise fun”

from Nudge Hosted by Phill Agnew

Katy Milkman shares one technique that could keep you exercising for 55% longer. --- Become an FSB member: https://get.fsb.org.uk/nudge/ Unlock the Nudge Vaults: https://www.nudgepodcast.com/vaults Katy’s book: https://amzn.to/3RF63xA Katy’s podcast: https://www.schwab.com/learn/choiceology Katy’s newsletter: https://www.katymilkman.com/newsletter-milkman-delivers Subscribe to my newsletter: https://www.nudgepodcast.com/mailing-list Connect on LinkedIn: https://www.linkedin.com/in/phill-agnew/ --- Today’s sources: Gallus, J. (2017). Fostering public good contributions with symbolic awards: A large-scale natural field experiment at Wikipedia. Management Science, 63(12), 3999–4015. Hershfield, H. E., Shu, S., & Benartzi, S. (2020). Temporal reframing and participation in a savings program: A field experiment. Marketing Science, 39(6), 1039-1051. Milkman, K. L., Minson, J. A., & Volpp, K. G. M. (2014). Holding the Hunger Games hostage at the gym: An evaluation of temptation bundling. Management Science, 60(2), 283–299. Rai, A., Sharif, M. A., Chang, E. H., Milkman, K. L., & Duckworth, A. L. (2023). A field experiment on subgoal framing to boost volunteering: The trade-off between goal granularity and flexibility. Journal of Applied Psychology, 108(4), 621–634. Woolley, K., & Fishbach, A. (2016). For the fun of it: Harnessing immediate rewards to increase persistence in long-term goals. Journal of Consumer Research, 42(6), 952–966.

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Katy Milkman: “Here’s how to make exercise fun”

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