Keela Founder & CEO Nejeed Kassam: When You Take Other People’s Money, You Don’t Sleep at Night

It’s not just businesses and individuals that need cutting-edge technology to operate more efficiently, nonprofits need it too. In fact, nonprofits and charitable organizations need it more than most because they’ve been falling behind in that area. Fortunately, tech startup Keela is helping to fix that problem by offering technology that can help non-profits in a variety of ways, from processing donations to engaging with donors to converting donors, all in the interest of helping them to raise more money for their cause and do more good in the world. Keela founder and CEO Nejeed Kassam joined startup coach Roland Siebelink on the latest episode of the Midstage Startup Momentum Podcast. They talked about the need nonprofits have for better technology, how Keela is solving that problem, and other facets of Keela’s journey. Why and how Keela decided to pivot in its approach to the market. What startups should keep in mind when building partnerships. Keela’s approach to standardizing its sales playbook. Navigating when it’s appropriate to follow your vision or listen to customer feedback. The less traditional approach Keela has taken to fundraising. Why fundraising shouldn’t be considered an achievement.