Keeping Content Authentic For The Masses - Stephanie Winkler

At Pause Fest, I got the chance to sit down with Stephanie Winkler. She is currently the Head of Insights for VICE, previously in the Senior Digital Strategist role. Stephanie also does a lot of work with General Assembly, an organisation that takes young people and equips them with skills in marketing, coding, UX and Design, and more. We talked about how content and relationships at VICE have been bettered using data. As well as touching on how VICE do their best to take refreshing approaches to their work, accommodating the need for new exciting content that their audience craves. I hope I get to talk with Stephanie next year at Pause Fest 2020.