Keeping Volvo Swedish In A Chinese EV World

from The Breakfast Grille · host BFM Media

Volvo has transformed from a safety-first Swedish brand into a sleek, electrified marque under Geely’s ownership. Chris Wailes, Managing Director of Volvo Car Malaysia & Thailand talks about how the carmaker is preserving its premium identity while navigating local realities in Malaysia and Thailand as well as what’s next for the brand in Southeast Asia.See omnystudio.com/listener for privacy information.

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This episode was published on July 29, 2025.

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