Keith Marshall, co-CEO of The Players’ Lounge, Former UGA Football, Former NFL

Rick is joined by Keith Marshall, former University of Georgia football player, former NFL player and now Co-CEO of The Players’ Lounge, a NIL-focused platform built to empower relationships between current and former college athletes. Rick was able to attend a panel with Keith in Alpharetta, Ga. Talking about the current NIL landscape, how to best work with student-athletes and how to build a business in the collegiate space. Keith was joined by Matt Hibbs, CEO of Classic City Collective, Chris Smith, Student-Athlete at the University of Georgia, and panel moderator, Kim Hartsock, Office Managing Member of ACG. Marshall talks candidly about NIL, what The Players’ Lounge is doing and the ever-evolving face of college athletics. Have a listen.