Kelsey Plum Joins Adidas as New Face

adidas just dropped a major move signing WNBA superstar Kelsey Plum, a two-time champion known for her electric play and bold fashion — and she’s joining a roster already headlined by Candace Parker and Aliyah Boston. This isn’t just about sneakers; it’s about Plum’s full vibe, with adidas backing her as a lifestyle icon to keep her look sharp on and off the court. She’s thrilled to align with a brand that lets her be authentically herself, while Parker calls her the perfect fit — a champion with passions beyond basketball. For the 2026 season, Plum will be crushing the court in adidas Crazy Energy kicks, engineered for speed and agility. This signing cements adidas’s serious push into women’s basketball, blending elite athleticism with street-ready style — and it’s just the beginning of what’s coming. Support the show:Get a discount at https://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/7fe604b1a32f2960