Keynote preview – The State of Natural and Organic

Are you ready to celebrate 45 years of innovation, growth and impact in the natural products industry? The 45th anniversary of Natural Products Expo West is just around the corner, and with it comes one of the most anticipated events of the show: the State of Natural and Organic keynote. This hallmark session blends cutting-edge data, emerging trends and expert insights to explore the forces shaping our industry today and forecast their influence on the future. One our hosts are most excited about? The emergence of a “mix and match” lifestyle, where consumers are opting for both alternative and traditional care. This year’s keynote takes place on Wednesday, March 4, from 8:30 to 10:00 AM in the Marriott Marquis Ballroom. The programming features voices from across the industry, leading with data, trends, product innovation and more that will help forecast the future of the natural and organic products industry. Moderated by Adrienne Smith, the keynote will include a panel discussion with Seth Goldman, Pat Sheridan, Alyssa Vescio and Gary Hirshberg, offering diverse perspectives on the state of the industry today and their visions for the next five years. Additionally, Bill Geibler of Nutrition Business Journal, Kathryn Peterson of SPINS, and Nicolas McCoy of Whipstitch Capital will present the latest data and market analysis to guide the industry forward. With 45 years of history behind us and a future full of opportunity ahead, this year’s State of Natural keynote promises to be a must-attend event for anyone invested in the evolution of natural and organic products. Tune in to this week’s episode of The Natural List for a sneak peek at what’s in store in Anaheim and how this keynote will set the stage for the next chapter of our industry. Learn more about Expo West here! Thank you to our sponsors Lakanto, FrieslandCampina Ingredients, A Greener World, Advantage Solutions and Daabon.