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KFC Got Fried in the Chicken Wars. Can It Come Back?

EPISODE · Nov 21, 2025 · 20 MIN

KFC Got Fried in the Chicken Wars. Can It Come Back?

from The Journal. · host The Wall Street Journal & Spotify Studios

Kentucky Fried Chicken was once one of the biggest fast-food chain in America. Now, it’s battling declining U.S. sales as rivals attract customers with chicken sandwiches and tenders over KFC’s classic bucket of bone-in chicken. WSJ’s Heather Haddon reports on how the iconic chain is trying to turn things around. Ryan Knutson hosts. Further Listening: - Can Pepsi Make a Comeback? - McDonald’s Wants To Offer Quality And Value. Can It Do Both? Sign up for WSJ’s free What’s News newsletter. Learn more about your ad choices. Visit megaphone.fm/adchoices

What this episode covers

Kentucky Fried Chicken was once one of the biggest fast-food chain in America. Now, it’s battling declining U.S. sales as rivals attract customers with chicken sandwiches and tenders over KFC’s classic bucket of bone-in chicken. WSJ’s Heather Haddon reports on how the iconic chain is trying to turn things around. Ryan Knutson hosts. Further Listening: - Can Pepsi Make a Comeback? - McDonald’s Wants To Offer Quality And Value. Can It Do Both? Sign up for WSJ’s free What’s News newsletter. Learn more about your ad choices. Visit megaphone.fm/adchoices

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KFC Got Fried in the Chicken Wars. Can It Come Back?

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This episode was published on November 21, 2025.

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Kentucky Fried Chicken was once one of the biggest fast-food chain in America. Now, it’s battling declining U.S. sales as rivals attract customers with chicken sandwiches and tenders over KFC’s classic bucket of bone-in chicken. WSJ’s Heather Haddon...

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