KI vs. Google - Das musst du jetzt wissen | SMX Special | Interview Dale

from Marketing Meets Technology: Digital Marketing Strategien | Innovative Technologien | SEO | AI · host woxow | Johanna Hartung & Timon Hartung

Google war jahrelang die wichtigste Traffic-Quelle. 💻 Doch was passiert, wenn Nutzer kaum noch auf Suchergebnisse klicken? 📉 Genau das sehen wir gerade. Immer mehr Suchen werden direkt durch KI-gestützte Antworten, Social-Media-Plattformen oder private Communities beantwortet. Das verändert, wie Unternehmen sichtbar werden und es verändert, was SEO leisten muss. Viele spüren es bereits: Gleiche Rankings, weniger Traffic. Aber woran liegt das? 🤔 Und viel wichtiger: Was kannst du jetzt tun, um nicht an Sichtbarkeit zu verlieren? Mehr Infos zu Dale: https://www.linkedin.com/in/dalebertrand/ Website: https://www.fireandspark.com/ Das Programm und Tickets für die SMX findest du hier: https://smxmuenchen.de/programm/ Du möchtest einen Rabatt auf´s Konferenz Ticket? Schreib Johanna eine Nachricht auf LinkedIn: https://www.linkedin.com/in/johanna-hartung/ Mehr Infos zu uns findest du hier: Timon Hartung: https://www.linkedin.com/in/timonhartung/ Johanna Hartun: https://www.linkedin.com/in/johanna-hartung/ WOXOW - Technologieberatung für SEO, AI & Data: https://woxow.com/ YouTube Channel: https://link.woxow.com/youtube

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This episode was published on March 6, 2025.

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