Kids and SSBs

The beverage coolers in one of our local quickmarts take up almost two entire walls. There’s everything in there from a variety of water products, to carbonated soft-drinks, to energy drinks. Many of the beverage products in those coolers are what would be known as SSB’s, or sugar-sweetened beverages. It’s no secret that our children and teens largely favor these ssb’s, as they are packaged and marketed in ways that attract their attention, along with the fact that kids have always loved the taste. A new study reported in the Journal of Human Nutrition and Dietetics reminds us that these drinks and other sugary foods do contribute to childhood obesity and type 2 diabetes. But the study also found that there’s a connection between high sugary drink intake and increased anxiety in teenagers. Parents, you are called to keep watch over and steward your child’s physical and mental health. Control your child’s intake of sodas, energy drinks, and sweetened juices.