Kids Rule Our World (or At Least Our Economy) w/ the Mattel Future Lab Team | Overpriced JPEGs #68

✨ SUBSCRIBE TO THE OVERPRICED JPEGS CHANNEL ✨ https://bankless.cc/jpegs  ------ 🚀 SUBSCRIBE TO NEWSLETTER: https://jpegs.banklesshq.com/  🎙️ SUBSCRIBE TO PODCAST: https://availableon.com/overpricedjpegs  ------ BANKLESS SPONSOR TOOLS: 🔐 LEDGER | NFT MARKETS https://bankless.cc/LedgerOP3N  😎 BUENO | CREATE NFTS WITHOUT CODE https://bankless.cc/Bueno  🔑 COINSHIFT | TREASURY MANAGEMENT https://bankless.cc/Coinshift  🌐 CRYPTEX | NFT EXPOSURE WITH JPEGZ https://bankless.cc/Cryptex  ------ Timestamps: 0:00 Intro 4:22 Why Kids Rule the World 9:39 What Are the Biggest Toy Industry Trends? 12:16 Physical v. Digital Toy Metrics 13:25 Extending Toy Life Cycles with "Nostalgia Plays" 16:11 How Mattel Explores the Digital Frontier 18:12 A Digital Transformation for Hot Wheels 21:19 Takeaways from Hot Wheels id 23:46 Playing No Matter the Place 24:52 Playing in Other Realities 25:27 Integrating Web3 and the Metaverse 26:19 What Is the Metaverse From Mattel's Perspective? 29:57 The Benefits of an Open Ecosystem 37:01 Beginning with Barbie (and Hot Wheels) 40:04 Mattel / Future Lab NFT Marketplace 42:56 Planning the Move From Adult Collectors to Kids 45:23 Outro ------ Resources: Ron Friedman Twitter: https://twitter.com/ronmfriedman  Zak Howie-Brewerton: https://mobile.twitter.com/howiebrewerton  ------ Not financial or tax advice. This channel is strictly educational and is not investment advice or a solicitation to buy or sell any assets or to make any financial decisions. This video is not tax advice. Talk to your accountant. Do your own research. Disclosure. From time-to-time I may add links in this newsletter to products I use. I may receive commission if you make a purchase through one of these links. Additionally, the Bankless writers hold crypto assets. See our investment disclosures here: https://newsletter.banklesshq.com/p/bankless-disclosures