Kieran Kennedy on the Transformative Power of Data in the Snowflake Ecosystem

In this episode of The Marketing Rapport, host Tim Finnigan engages with Kieran Kennedy, Head of Marketplace at Snowflake. They discuss the importance of data democratization and how Snowflake's marketplace plays a pivotal role in facilitating seamless data sharing. Kieran emphasizes that data is most valuable when shared and integrated, contrasting it with wine that improves in isolation. He explains Snowflake's innovative approach to motionless data sharing, which enhances security and governance by eliminating the need to move data. Looking ahead, Kieran shares exciting developments at Snowflake, including the introduction of Cortex and Arctic, which focus on AI and open-source models. He underscores the company's commitment to making advanced data solutions accessible and cost-effective, thus empowering businesses to harness the full potential of their data.  The views, thoughts, and opinions expressed are those of the speaker and do not necessarily represent the views, thoughts, and opinions of ActiveProspect. The material and information presented here is for general information purposes only.This podcast is not intended to replace legal or other professional advice. The Lead Intelligence, Inc. (dba InfutorData) and ActiveProspect LLC names and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, or service.ACTIVEPROSPECT DISCLAIMS ALL LIABILITY ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.