Kim Malek of Salt & Straw on Modernizing the Ice Cream Industry

Kim Malek of Salt & Straw bet it all on the idea of a unique ice cream shop, one that builds community while innovating. Drawing inspiration from her time at Starbucks as it revolutionized coffee, she sought to do the same with ice cream. Listen now to learn about organic storytelling collaborations, remaining authentic during expansion, and building back after tragedy. Sponsored by: Toast: All-In-1 Restaurant POS — https://bit.ly/3vpeVsc Atmosphere: TV for Your Business — bit.ly/3Mbc2TZ Learn more about your ad choices. Visit megaphone.fm/adchoices