KING DROPS BEN & JERRY!

Brad Bradford - Dad. Optimist. Urban Planner. Community Builder. Toronto City Councillor for Beaches-East York. Another day, another lesson in how the TTC needs to improve its communication.   GUEST: Marvin Ryder - professor of marketing and entrepreneurship at McMaster University's DeGroote School of Business  KING DROPS BEN & JERRY! Do royal warrants affect sales and brand prestige? Will losing it make a difference to the company? CALLS: Should we just hire doctors as employees in publicly owned clinics? CALLS: Are you afraid of electronic price tags on grocery shelves?