Klout Chasing with Noah Weisblat, Klout Machine
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On this episode, Elio interviews Noah Weisblat, Chief Operating Officer at Klout Machine. A single rule change allowed college athletes to profit from their name, image and likeness (NIL), thereby creating a new industry. Klout Machine has created a marketplace that uses a common currency to value NIL. This currency is called the Klout Score and it ranges from 0-100. This score explains how performance on & off the field relates to the strength of an athlete’s brand - which then translates to a dollar value based on the engagement brands can expect when partnering with an athlete. Klout Machine is helping college athletes profit off their name, image, and likeness while giving brands a new marketing channel into hyper-local college sports markets . Enjoy! You can find Noah Weisblat & Klout Machine at: https://www.linkedin.com/in/noahweisblatkm/ https://www.kloutmachine.com/ https://www.linkedin.com/company/klout-machine/ You can find Elio Harmon and 614Startups at: https://www.linkedin.com/in/elio-harmon-ba4a8747/ https://www.614startups.com/ https://www.linkedin.com/company/614startups/?viewAsMember=true https://twitter.com/614startups https://www.instagram.com/614startups/ https://www.facebook.com/614startups/
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