Knowing your numbers is the key to the bag w/ Courtney Adeleye

As founder and CEO of The Mane Choice, Courtney Adeleye, built her innovative hair empire to reported net sales of over $25 million. The company was acquired by MAV Beauty Brands. Her products are sold in over 20,000 retail stores and has a lineup of more than 90 hair treatments. Courtney chat's with Will Lucas about how to scale a hair care brand, and remain profitable when the consumer is increasingly particular, and highly interested in the chemicals involved in making the products.Follow Will Lucas on Instagram at @willlucasLearn more at AfroTech.com https://instagram.com/afro.tech Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.