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EPISODE · Dec 2, 2024 · 17 MIN

KoRo

from Deep Dive · host Olga Santarovich

KoRo is a European snacking brand founded in 2014. The company offers a wide variety of snacks, nuts, dried fruit, protein powders, and other food products. KoRo is known for its commitment to sustainability and transparency in the food industry. The company is B-Corp™ certified and on track to achieve over 50% sales growth and profitability in 2024.Here are some key features of KoRo:●Direct-to-consumer online sales: KoRo sells its products directly to consumers through its website.●Wholesale partnerships: KoRo has partnered with over 10,000 retail stores across Europe. This includes a partnership with Dutch retail giant Albert Heijn.●Large customer base: KoRo has garnered a customer base of over two million across Europe.●Brand ambassadors: KoRo has recruited Olympic gold medalist Teddy Riner as a brand ambassador in France.●Advisory board: KoRo recruited the ex-CEO of Oatly, Toni Petersson, to its Advisory Board.●Mission: KoRo's mission is to revolutionize the snacking industry and be an innovative and transparent player in the food space.●Focus on sustainability: KoRo emphasizes sustainability in its operations.KoRo recently secured €35 million in Series C funding to drive its European expansion, particularly in France, Italy, and the Benelux region. The funding round was led by Coefficient Capital, with participation from existing backers including Five Seasons Ventures, HV Capital, Partech, Haub Legacy, and SevenVentures.Podcast creator page: http://santarovich.tilda.ws/

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