Kraft Analytics Group CEO Jessica Gelman asks: What do you do to create your own luck?

Ep. 46: Harvard Basketball shaped this business icon. As a student, Jessica had the opportunity to work with the Robert Kraft family, owners of the New England Patriots football franchise and Gillette Stadium in Foxboro, Massachusetts, on ways to increase the stadium's revenue on non-game days. She parlayed the opportunity into a long term relationship with the Kraft family. Today, she is the CEO of Kraft Analytics Group (KAGR), which works with all of the major U.S. sports leagues and properties to apply business analytics in their operations. Visit https://donyaeger.com/corporate-competitor-podcast/episode-46/ for a free gift and today's show notes!