Kris Schoenberger on the one secret to scaling customer frequency

What if I told you I knew a guy that could convince his guests to come back twice a month? What if I told you that same guy could actually convince his guests to come back twice a day? Today we sit down with Kris Schoenberger, the founder of the BBQ’d Productions restaurant group. Kris didn’t invent the red envelope campaign but he has certainly mastered it. In our conversation he provides us with the blueprint he uses to bring in over one million dollars in repeat business over the course of several weeks. This is a masterclass in gamifying your  marketing.  For more on Kris and his restaurants, visit https://www.wegrillitall.com/. ___________________________________________________ Full Comp is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. We have a lot more content coming your way! Be sure to check out our other content: Yelp for Restaurants Podcasts Restaurant expert videos & webinars