EPISODE · Jan 29, 2016 · 8 MIN
Kristina Halvorson: Content Strategy vs. Advertising
from B2B Nation · host B2B Nation
Kristina Halvorson is the CEO of Brain Traffic. She shares her thoughts on her biggest takeaways from Content Marketing World, what brands should think about before developing content, and whether B2B and B2C companies should look at their content differently. Find out more about Brain Traffic: http://braintraffic.com
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Kristina Halvorson: Content Strategy vs. Advertising
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