Kristine Root - Founder & Chief Strategy Officer - Socha Branding

Kristine Root is a brand strategist, agency leader, and the Founder & Chief Strategy Officer of Socha Branding.Bio HighlightsThe Agency Founder: Kristine founded Socha Branding, a food systems branding and marketing agency that partners with natural, organic, and regenerative brands, non-profits, and government programs across the food value chain.Systems Storytelling: With over 20 years of marketing experience, she specializes in using deep research, consumer insights, and systems thinking to help purpose-driven food and agriculture companies connect what they believe in with real market demand.Bridging Farm to Retail: Her work through Socha sits at the nexus of soil health, CPG supply chains, and consumer perception—helping everyone from small artisan food makers to global enterprise CPGs scale with integrity.