EPISODE · Sep 25, 2025 · 6 MIN
Kroger's Nostalgic Strategy | Fast Five Shorts
from Omni Talk Retail · host Omni Talk Retail
In this week’s Omni Talk Retail Fast Five, sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Infios, and Quorso, A&M’s Joanna Rangarajan and Mohit Mohal joined Chris and Anne to discuss Kroger's decision to bring back paper coupons alongside their digital offerings. Our experts debate whether this move represents smart customer listening or a step backward, exploring the psychology of tangible deals and how this serves different customer segments. With 40% of consumers preferring paper coupons for their tangible feel, we analyze this surprising retail strategy! #Kroger #ecommerce #retailfulfillment #Coupons #Grocery
What this episode covers
In this week’s Omni Talk Retail Fast Five, sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Infios, and Quorso, A&M’s Joanna Rangarajan and Mohit Mohal joined Chris and Anne to discuss Kroger's decision to bring back paper coupons alongside their digital offerings. Our experts debate whether this move represents smart customer listening or a step backward, exploring the psychology of tangible deals and how this serves different customer segments. With 40% of consumers preferring paper coupons for their tangible feel, we analyze this surprising retail strategy! #Kroger #ecommerce #retailfulfillment #Coupons #Grocery
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Kroger's Nostalgic Strategy | Fast Five Shorts
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