Kwebbelkop Breaks Down His 15,000,000 Subscriber Strategy

EPISODE · Apr 25, 2026 · 48 MIN

Kwebbelkop Breaks Down His 15,000,000 Subscriber Strategy

from 1of10 Podcast · host 1of10 Media

Today, we interviewed Kwebbelkop (aka Jordi Maxim van den Bussche) and asked him about his insane journey growing to 15 million subscribers and becoming one of the highest earning creators on YouTube. In this episode, Kwebbelkop breaks down the unsustainable grind that got him to 15 million in the first place, and how he's now changing his approach using AI to create an army of virtual creators to generate millions of views. Try 1of10 for $1 here: https://1of10.com/affiliate/podcast/Book a call with us: https://1of10.com/strategyGet the Chrome extension: https://chromewebstore.google.com/detail/1of10com-optimization-too/gkfdnmclhbgbidnpmimfdobgjpeblcknCheck out the 1of10 newsletter: https://1of10.com/newsletterCheck out the 1of10 blog: https://1of10.com/blog/Follow Us on Twitter: https://x.com/1of10mediaFollow me on Twitter: https://x.com/richard_YTSJordi's SocialsYouTube: @kwebbelkopX: https://x.com/kwebbelkopTIMESTAMPS0:00 Starting YouTube3:14 Journey to 100K Subs6:01 Starting the Robust Group8:01 Early Ideation11:32 100K Subs to 1M12:29 Growth Hacks at 1M Subs19:03 Working with Pewdiepie20:30 The Difficulties of 10M Subs26:05 The "Downfall" of Kwebbelkop29:18 The Viral Formula Applied to AI32:10 Thoughts on View Decline33:51 Building Multiple AI Channels37:26 The Future of AI Content42:42 What happened to Kwebbelkop AI44:43 The Future of Kwebbelkop46:51 Best Advice for a YouTuber Today and Dreams

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Kwebbelkop Breaks Down His 15,000,000 Subscriber Strategy

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