L.L.Bean’s $50M Store Reimagined | Portland Maine News

L.L.Bean just unveiled a jaw-dropping $50 million makeover of their iconic Freeport flagship—complete with a two-tiered trout pond, front-and-center footwear, and a clear dome where kids can peek at swimming trout. After nearly two years closed, the store is back as a vibrant community hub, redesigned over four years to honor its 1912 roots while setting the blueprint for 73 U.S. and international stores. With a streamlined checkout, expanded cafe, and historic Bean Boot displays, it’s now the ultimate gateway to Maine’s outdoors—and already drawing crowds like a couple celebrating their 50th anniversary. Kick off the grand reopening this Friday with live music from Kip Moore and The Wallflowers, plus six weekends of themed events celebrating heritage, crafts, and home. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Sources:https://www.pressherald.com/2026/09/14/l-l-bean-unveils-renovated-flagship-store/ More coverage & latest updates:https://sources.thednn.ai/bbd94ada8e2f0b1f Report issues to [email protected].