La revolución digital y su impacto en las empresas

What this episode covers

En esta ocasión visita nuestro Fika Café, José Antonio Martínez Aguilar, presidente y CEO de la consultora de marketing digital Making Science. Con él hablamos sobre el papel de la tecnología como disruptor de los nuevos modelos de negocio y de cómo acompañar a las empresas en el proceso de transformación digital 360º para poder ser competitivas en esta nueva normalidad que es el entorno digital. Los usuarios, y en consecuencia las compañías, cada vez demandan más experiencias digitales, una tendencia que la pandemia ha impulsado de forma determinante. Abrimos el debate del análisis de los datos y también ahondamos en cómo está cambiando el acceso a la información en este nuevo contexto digital, el nuevo paradigma de la comunicación y cómo funcionan los algoritmos.

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How long is this episode of Fika Café?

This episode is 39 minutes long.

When was this Fika Café episode published?

This episode was published on March 16, 2021.

What is this episode about?

En esta ocasión visita nuestro Fika Café, José Antonio Martínez Aguilar, presidente y CEO de la consultora de marketing digital Making Science. Con él hablamos sobre el papel de la tecnología como disruptor de los nuevos modelos de negocio y de cómo...

Can I download this Fika Café episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.

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