來賓:台北市出版商業同業公會理事長趙政岷先生

from 關於出版，我想說的是........ · host 台北市出版商業同業公會

趙政岷先生在對話中分享了他在產業劇變時期接任職位的過程，並坦言出版業正因數位載體改變與讀者需求轉移而面臨銷量衰退的嚴峻挑戰。他強調身為專業經理人必須對董事會負責，因此即便市場低迷，他仍主張透過維持出版量與多元化經營來分攤經營風險，而非貿然裁員。針對產業未來，他主張應積極引進年輕人才以拉近與新世代讀者的距離，並將出版業重新定義為內容產業。他認為雖然實體書市產值難以回升，但只要能更精準預測消費需求並靈活調整內容形式，出版業在當前的分眾時代仍具備轉型韌性與生存機會。 -- Hosting provided by SoundOn

Episode metadata supplied by the publisher feed · Published Feb 26, 2026

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來賓:台北市出版商業同業公會理事長趙政岷先生

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