Lake & Skye: Skin Scents with Founder and CEO Courtney Somer

Lake & Skye is a modern fragrance and wellness brand founded by Courtney Somer, inspired by her holistic health journey and the healing power of nature. Somer's path to becoming a wellness advocate began after a health crisis in her early 20s led her to alternative therapies. This experience sparked a passion for yoga, nutrition, aromatherapy, and meditation, culminating in the launch of Lake & Skye in 2015, named after her daughters. The brand believes fragrance is a force for emotional wellness, capable of changing moods, emotions, and bringing people back to the present moment. Lake & Skye's award-winning products distill scent down to its essence, creating best-in-class offerings that elevate the everyday. Dedicated to sustainability, the brand uses FSC Certified packaging, recyclable products, and ensures all items are vegan and cruelty-free. With initiatives like planting a tree for every order and ongoing support for organizations such as The Nature Conservancy, Lake & Skye is committed to treating both people and the planet with care.In this episode, Courtney also discusses:Bootstrapping the brand from her kitchen tableThe viral 11 11 scent profileTesting out new products with limited edition dropsTheir upcoming launch in ULTAWe hope you enjoy this episode and gain valuable insights into Courtney’s journey and the growth of LAKE & SKYE. Don't forget to subscribe to the Glam & Grow podcast for more in depth conversations with the most incredible brands, founders, and more.Be sure to check out LAKE & SKYE at www.lakeandskye.com and on Instagram at @lakeandskyeThis episode is sponsored by Shopify.Shopify POS is your command center for your retail store. From accepting payments to managing inventory, Shopify has EVERYTHING you need to sell in-person. Sign up for a one-dollar-per-month trial period at www.shopify.com/glamThis episode is brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified brands recapture 7+ figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co