Lamar Steiger with The 808 Ranch and Beef Consultant for Walmart

Welcome back to another episode of Brands and Barbed Wire.  Today we listen to an interesting story of where history and innovation in the cattle business meets big business and the largest retailer in the world.  Today’s guest Lamar Steiger tells us about his family’s history in the cattle business and how that experience blended with innovation and customer focus lead him to building out the beef supply chain for Walmart’s Angus branded product line.  I really think you’re going to enjoy this episode of Brands and Barbed Wire with Lamar Steiger.  For more information about Lamar visit www.the808ranch.com. Thanks to today's sponsor Jorgensen Land and Cattle www.jorgensenfarms.com ,  Cattle Baron Cigars www.cattlebaroncigars.com, Gorgeous Vodka www.gorgeousbodka.com, B.R. Cutrer Ranch www.brcutrer.com, Ranch House Designs www.ranchhousedesigns.com and JMAR Genetics  www.jmargenetics.com.