EPISODE · Oct 24, 2016 · 11 MIN
老字号不行了吗？
from Round Table 圆桌议事 · host FM49830
Lao Zi Hao, are time-honored brands that sell more than just products, they are seen as vessels that preserve a piece of Chinese culture and memory for generations of customers. Official statistics show that over half of these venerable brands have closed doors all together. How can these once beloved brands survive and thrive in China's increasingly diversified marketplace?
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老字号不行了吗？
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