Larry O'Toole of Gentle Giant Moving Company Part 4

This is the final installment of our interview with one of the largest owners in the country, Larry O'Toole of Gentle Giant Moving Company. Gentle Giant was formed in 1980 as a 'side hustle' before officially incorporating in 1985.  Since then, it has grown to over 55 million dollars in annual revenue across 24 locations.  Amazingly, the vast majority of growth has been organic, with O'Toole claiming to only spending less than 1/2 percent of revenue in marketing. It boasts up to 200 trucks and 500 employees, depending on the time of year.  Learn more about Gentle Giant https://www.gentlegiant.com/