Lars Ward, AI Impact

SUMMARY: Will Jenkins sits down with Lars Ward, VP of Automation Solutions at Transflo, to cut through the AI noise. They talk about what’s actually working today, where automation is driving real results, and why it’s time to stop chasing buzzwords and start solving real problems. Lars brings hard-won insights from across the logistics world, and makes the case for smarter, simpler tech that works now. TAKEAWAYS: AI is changing the game, but not how most people think. Automate the boring stuff: repetitive, low-impact tasks. Know what today’s tech can do, not just what it promises. The future’s unclear, but automation is a must now. Focus on outcomes, not features. Smart tech makes perfect inventory and planning possible. Manual work is draining your team and your margins. Actionable results keep customers coming back. AI chatter is loud, look for what cuts through. Measure tech by what it does today, not someday. CHAPTERS: 00:00 – Meet the Guest: Lars Ward and the Sales Bites kickoff 03:31 – Cutting Through the Hype: AI’s real impact on logistics 10:55 – Automate Smarter: How to boost efficiency with the right tools 14:11 – What’s Next: The future of AI, and final takeaways EPISODE CREDITS: Host, Will Jenkins Creative Director, Erin Sweeney Edited and mixed by Keenan McCarthy Music licensed through Envato LINKS: Be sure to follow and tag @JourneyDelivers on LinkedIn Instagram Twitter Facebook TikTok YouTube ABOUT THE JOURNEY PODCAST: Welcome to The Journey Podcast, where we talk freight, sales, tech, the market and everything in between. Hosted by Will Jenkins, CEO and Founder of Journey, this show pulls from years of building & scaling freight brokerages along with the work our team does with hundreds of clients. We break down how brokers grow, how teams sell, how leaders hire, and what it takes to perform at a high-level in this industry.