Lasting Innovation: Why Innovation Without Sustainability Isn't Really Innovation episode artwork

EPISODE · Jun 10, 2025 · 47 MIN

Lasting Innovation: Why Innovation Without Sustainability Isn't Really Innovation

from Sustainable Giving · host Dave Raley

Is it innovation if it doesn’t have sustainability built in?That’s the bold question at the heart of this conversation between your host, Dave Raley, and guest Becky Straw, Co-Founder and CEO of The Adventure Project.Together, they challenge the nonprofit sector’s obsession with short-term wins and one-time donations, and make the case for deeper, more sustainable change. Drawing on Becky’s early work with charity: water and her decade-plus leading The Adventure Project, this episode explores how job creation, dignity, and recurring giving can reframe how we approach generosity and build true sustainability.Key Topics They Cover: 1. Redefining Sustainability in the Nonprofit SectorWhy “walking away” should be possible – and desirable – when programs are truly sustainableThe failure of water projects without local ownership and ongoing maintenance2. The Power of Job Creation as a Sustainable SolutionThe dignity of work vs. the danger of dependencyThe role of social enterprise and VC-like support models at The Adventure Project3. Growing Sustainable Giving Through Innovation and TrustMonthly and multi-year giving as long-term impact toolsHow a women-focused quiz generated $40K in donations and recurring support4. Experiencing and Modeling the Joy of GenerosityChildhood lessons in service and generosityThe importance of modeling generosity for the next generation5. Applying Social Work Principles to Nonprofit LeadershipListening to communities and building with – not for – themCombining empathy with operational excellence Social Work Principles to Nonprofit LeadershipAdditional Resources:Take the Adventure Project's Women's QuizRegister for the ⁠Sustainable Giving Workshop⁠.Grab your copy of Dave’s book, The Rise of Sustainable Giving, at sustainablegiving.org to learn how the subscription economy is transforming recurring giving—and what nonprofits can do to benefit.Special thanks to our team at Sustainable Giving: Abigail, Tom, Kirsten, Grace, and Christeen.

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