LatAm Expansion Blueprint: PLG Triumphs Unveiled with Osman Koc

Take a seat! You’re invited to the therapy room! In this episode of sales therapy Osman and Alper delve into how to make PLG work and grow in the Latin American market. From being a founder to starting a new business on a different continent, the two discuss how you can stand out from the crowd in 2024. Key Points As a startup, early challenges are tougher because you have no idea what you are doing. But you eventually get used to that. Having strong founder relationships in the team is essential to get the motivation that you need to survive as a company. Build your sales pitch based on the deadlines and key actions to emphasize the cost of inaction. Understand the problem, what people are looking for, what kind of problems they are trying to solve and offer them a “painkiller.” Guest: Osman Koc - CEO of UserGuiding ⁠⁠LinkedIn⁠⁠ ⁠⁠Company⁠⁠ Connect with Us: ⁠⁠Flowla⁠⁠ ⁠⁠Linkedin